Opening

Opening Radisson RED

Conceptualisation and full organisation of the Opening Radisson RED event

Inauguration of the most avant-garde and urban hotel in the capital. With a creative proposal as a common point between art and digitalisation, the most avant-garde brand of RADISSON Hotels inaugurated its first hotel in Spain with all kinds of innovative and unique elements, making the event a success and leaving the mark of its Red Bear all over Madrid.

Project

A completely ad hoc event. All the elements included in the event were designed exclusively for the occasion, even bringing to life the protagonists of some of its paintings. Pure connection between its brand image and digitalisation, the most groundbreaking point of the new trendy hotel in Madrid.